Heroes Behind AI
Founder Archetypes
Every founder is a character in a story. These are theirs — personality profiles and hero archetype analyses drawn from unscripted conversations.
Adam Biddlecombe
Founder / Head of Brand at HubSpot, Mindstream
Alex Beller
CEO, Postscript
Jan Liphardt
CEO & Founder, OpenMind
John Kim
CEO & Co-Founder, Paraform
Jorge Colindres
Cofounder, Radical AI
Olga Beregovaya
VP of AI, Smartling
Steve Ruiz
Founder & CEO, tldraw
Trip Adler
Co-founder & CEO, Created by Humans
What is this?
Each profile is built from a single unscripted conversation on Heroes Behind AI. Using frameworks from personality psychology, cognitive science, and narrative archetype theory, we map each founder to a classical hero, a pop culture character, and a stage in their personal hero's journey.
These aren't diagnoses. They're character studies — lenses for understanding who these builders are, how they think, and what drives them.